ĀROKA JOURNAL
How Independent Fashion Brands Can Uplift the L...
In a world where fashion is a powerful tool for self-expression, it is imperative that fashion houses in India recognize the essential nature of uplifting the LGBTQIA+ community in a country that...
NO BRAS, NO BURDEN
Acknowledging the truth, especially when it goes against what we believe or have been taught, can be a difficult and uncomfortable process. But ultimately, it is a necessity for growth...
Express Yourself: Wardrobe that fits all styles
Fashion has always been a way for people to express their personalities and individuality. Clothing can help us feel confident, empowered, and comfortable in our own skin. We at Aroka...
An Homage to BLINK – the Collection that Taught...
As we prepare for something new amidst the changing seasons, we look back at what BLINK meant to us, and how its essence will carry on in all that we...
Carving a Niche for Curves & Contours
Caught in between a paradigm shift, let’s take a deeper look at why does size inclusivity and representation in fashion matter. We may sound like a repetitive echo that refuses...
Method to Madness: Tie & Dye
With a rich history documented since 300 BC, the ancient form of art and technique and is predominant in our Anomaly collection. The colours and patterns remind us of our...