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In Vogue, Kareena Kapoor Khan stuns in the Coral Cream Set from Āroka, showcasing the art of styling with contrasting jewelry. Her bold fashion choice highlights how to elevate a vibrant outfit with the perfect accessories, proving that confidence and creativity go hand in hand.

In the June-July issue of Harper's Bazaar India, the spotlight is on nine models who challenge traditional beauty standards, paired with nine innovative Indian designers redefining fashion. This feature celebrates a movement towards diversity and inclusivity, showcasing fresh designs and unique perspectives that are revolutionizing Indian fashion.

In her feature on Femina.in, Tabu reveals the intriguing layers of her persona as she effortlessly switches on and off for the camera. This candid exploration offers a glimpse into the enigma that is Tabu, highlighting her journey in the film industry and the depth of her craft.4o mini

In ELLE, Twinkle Khanna takes readers on a deep dive into her multifaceted world of business, books, and beyond. The feature explores her journey as a successful entrepreneur and author, highlighting her unique perspective on life and creativity while showcasing her impact on both the literary and business landscapes.

Samantha Ruth Prabhu features in #ELLEDigitalCoverStar talking about her dynamic 11 years career in southern film industry and breaking stereotypes in our Cara Cowl dress and Cosmic Ray Overlay.

In the luxury issue of Harper's Bazaar, we explore the significance of heirlooms as symbols of heritage, wealth, and cherished memories. Highlighting five fashion stylists who proudly embrace their legacy, this feature celebrates the art of storytelling through timeless pieces, showcasing how they serve as present-day keepers of classic style.

In ELLE's feature, "8 Designer Labels Championing The Rise Of Anti-Fit Clothing In India," Āroka stands out for its innovative approach to effortless, anti-fit silhouettes. The brand redefines comfort and style, offering pieces that embrace fluidity and individuality.

In her ELLE cover feature, former beauty queen Manushi Chhillar opens up about beauty, Bollywood, and everything in between. Balancing grace and ambition, she shares insights into her journey from pageantry to the big screen.

In an exclusive ELLE India feature, Āroka's founder and creative director, @shweta.aroka, delves into the brand’s artisanal essence, sharing her intimate perspective on fashion. The piece offers a glimpse into Shweta’s vision, celebrating craftsmanship and the soulful approach that defines Āroka.

In Homegrown, Āroka's latest drop is celebrated as a meditation on creative chaos and a heartfelt love letter to craftsmanship. The feature highlights how the brand beautifully intertwines artistry and design, offering unique pieces that reflect a deep appreciation for traditional techniques while embracing modern aesthetics.

Akanksha Chaturvedi Features in #GraziaCoolList2022 found a better, sustained, and more effective way to provide quality education to India’s young and evolving student population is wearing our Cersei Cropped Jacket

In Word Magazine, Āroka explores the rise of co-ord sets as a versatile wardrobe staple for every occasion—be it at home, work, or nights out. Celebrating their universal appeal, the feature highlights how these matching ensembles have effortlessly secured their place in modern fashion, combining style and comfort like never before.

On the digital cover of Filmfare, Esha Gupta dazzles with her poised elegance and timeless charm in a stunning ensemble from Āroka. As she takes the spotlight, she leaves an indelible mark on the world of entertainment.

At the Cosmo Blogger Awards welcome dinner, in partnership with @fiamaindia, Saba Azad steals the spotlight in a stunning corner, exuding effortless elegance and charm. Her chic look perfectly complements the glamorous evening, making her one of the night’s standout stars.

In the inaugural issue of Word Magazine, Āroka takes center stage, showcasing its commitment to contemporary fashion and innovative design.

In Harper's Bazaar's "Think Pink" feature, Āroka shines with its contemporary take on the color. The brand reimagines pink through bold, statement pieces that celebrate individuality and modern femininity, adding a fresh perspective to this timeless hue.

In Travel + Leisure, Sonakshi Sinha takes you on a journey to rediscover Doha, unveiling both the rustic charm and the vibrant allure of the Middle East's hottest new destination. Explore the city’s contrasting wonders through her eyes, as she experiences the best of both worlds.

Yami gautam Features in #ELLEDigitalCoverStar advises young girls on taking control back from society in our Incarnation ruched dress

On the Lifestyle Asia digital cover, Aditya Roy Kapoor exudes charm and sophistication. In an exclusive interview, he opens up about his journey in Bollywood, personal growth, and his laid-back approach to life, all while looking effortlessly stylish in a tailored ensemble from Āroka.

In The Lab Mag's feature, "Homegrown Labels for a Conscious Fashion Makeover," Āroka stands out for its commitment to sustainability and mindful design. Highlighting its innovative approach to fashion, the brand showcases how conscious choices can redefine modern wardrobes with elegance and purpose.

In the Cosmopolitan digital cover feature, Radhika Apte showcases her bold and unapologetic persona. Known for breaking boundaries in cinema, she discusses her fearless approach to both acting and life, all while exuding effortless style in her striking Āroka ensemble.

Girl on a mission, actor Mrunal Thakur speaks to iDiva about breaking stereotypes, trolling, the unreality of social media and leaving her mark on Bollywood.  

In the #HELLODigitalCover, Suzanne Khan opens up about balancing her many roles—mother, homemaker, fitness enthusiast, and travel lover. Sitting down with HELLO!, the lady looks striking in a co-ord set from Āroka, revealing how work fuels her passion and strength, saying, “My work lights me up!”

In her feature with HELLO!, Bahaar Dhawan Rohatgi—artist, lawyer, influencer, and young mother—embodies the fusion of art and fashion. Captured against the stunning backdrop of the Kiran Nadar Museum of Art in Noida, she brings the two worlds together seamlessly.

In her conversation with Grazia, Malaika Arora shifts the narrative, speaking openly about everyday misogyny, representation, and the challenges women over 40 face. Balancing motherhood and stardom, she continues to thrive on her own terms.

Āroka features in Vice Id, UK under top young designers list who are changing the course of Indian fashion and style

From stories on sustainability and consciousness to styling the B-Town and social media divas, know ĀROKA THROUGH THE MEDIA LENS.

Awarded Designer Of The Year : Ready to Wear (Western) by ELLE Fashion Magazine

Breaking the norms of traditional fashion are these empowered women

ELLE suggests our Jubilee Ruched Cropped Top in a Metamorphosis Print for a fun and flirtatious look.

Bhumi Pednekar opens up about her journey in conversation with Grazia, styled in our Obsidian fringe dress.

Siddharth Malhotra wearing our detachable Fizzle jacket in Filmfare's August issue

Grazia suggests our Twisted Comfort set for a minimal and timeless look

Janhvi Kapoor talks about the evolution of her relationship with Arjun Kapoor, wearing our Cosmos Jacket in Phantasmagoria print paired with Atomic linen pants.

Taapsee Pannu in our Linen Bearer Waistcoat, styled by the Fashion Director of Vogue, Priyanka Kapadia for May/June 2021 Vogue Cover

Vogue suggests Aroka's monochrome co-ord set for the summer. Designed using the discharge block print technique, the look can be worn in multiple ways.

Homegrown Brands Collectives & Creatives For Covid Relief: Part 2

Sayani Gupta Makes A Case For Shiny Daytime Fashion

Rakulpreet shares her love for films as a profession wearing Aroka' Kimono Jacket for Elle India.

With the blend of black and green in distorted tie-dye, Hapers Bazaar suggests our Storm Rider Dress as the season's favorites

The Invisible Lives of India’s Domestic Help

Dia Mirza is Pushing for a Sustainable New World

Shape Shifters

The Winter Essentials Feature

Cosmopolitan talks about our founders Shweta Agarwal and Karan Ahuja, the meaning behind Āroka, design aesthetics and ethical practices.

Vogue talks about our founders Shweta Agarwal and Karan Ahuja, and our philosophy of empowering artisans and following fair trade practices.

Root For The Homegrown! All The Fashion Labels We're Loving

Cosmopolitan shops Local!

Ananya Panday looks date-night ready in Āroka’s red slip dress.

Styled by Elle India, the unique sophistication of our signature half and half jacket began with our Gossamer Paradox Jacket